Role Details
Role: Growth Executive – Organic (SEO + GEO)
Location: Jasola District Centre, New Delhi
Job Purpose
The Growth Executive – Organic (SEO + GEO) is responsible for driving sustainable organic growth across traditional search engines and emerging AI-driven discovery platforms such as ChatGPT, Google SGE, Gemini, and Perplexity.
Key Responsibilities
Execute organic growth strategies across SEO and Generative Engine Optimization (GEO)
Optimize visibility across search engines and AI-powered discovery platforms
Conduct keyword research, intent mapping, and chance analysis
Implement on-page, off-page, and technical SEO best practices
Optimize content for AI-led answers, conversational queries, and zero-click discovery
Collaborate with content teams to create SEO- and GEO-friendly content
Monitor performance using Google Analytics, Search Console, and SEO tools
Conduct technical SEO audits covering speed, mobile, and crawlability
Implement schema,
structured data, and entity-based optimization
Perform competitor and market analysis across search and AI platforms
Education, Experience and Competencies
Education Required: Graduation and Preferred Master Degree.
Experience
3 - 4 years of experience in Growth Marketing
Technical & Skill Set
• 2–4 years of experience in SEO or organic growth
• Awareness of AI-driven search and GEO concepts preferred
• Strong knowledge of SEO tools (Ahrefs, SEMrush, Screaming Frog, Moz)
• Proficiency in Google Analytics and Google Search Console
• Understanding of technical SEO, content strategy, and link-building
• Familiarity with CMS platforms
• Basic knowledge of HTML/CSS is a plus
• Awareness of AI-driven search and GEO concepts preferred