Project Role : Data Engineer

Project Role Description : Design, develop and maintain data solutions for data generation, collection, and processing. Create data pipelines, ensure data quality, and implement ETL (extract, transform and load) processes to migrate and deploy data across systems.

Must have skills : Data Engineering

Good to have skills : Data Analysis & Interpretation, Data Architecture Principles, Data Governance

Minimum 5 Year(s) Of Experience Is Required

Educational Qualification : 15 years full time education

Summary:

The Marketing Data Operations & Segmentation Lead will support the Marketing organization by owning the platform and operational data foundation that powers segmentation, activation, enrichment, data quality, data completeness, touch governance, campaign readiness, and downstream reporting. This role is primarily responsible for the hands-on marketing data and systems layer across Salesforce, Pardot, Marketing Cloud Next, Salesforce Data Cloud, RingLead, ZoomInfo, 6sense, and related tools.



This is not intended to be a primary reporting role instead, it focuses on ensuring data is structured, enriched, governed, segmented, and usable for execution and downstream analytics.

This role provides dedicated marketing ownership over the data inputs, audience rules, enrichment processes, segmentation logic, and governance needed to execute campaigns, support lead lifecycle workflows, enable AI-driven activation, and ensure downstream reporting is trustworthy.

This role is best suited for a hands-on martech or marketing data operations professional with strong Salesforce and marketing automation fundamentals, experience supporting segmentation and data enrichment processes, and comfort working directly in platforms to enable campaign execution. Candidates do not need to have mastered every tool in the stack, but they should bring robust core platform experience, learning agility, and the ability to operate across connected systems.

The

📌 Data Engineer (Hyderabad)
🏢 Accenture in India
📍 Hyderabad