Job Title: Growth Marketer [ D2C - Shopify ]
Location: Jaipur, Rajasthan
Salary: Up to ₹5 LPA
About Us
Curious Apes is a growth marketing company helping Indian D2C brands scale profitably through a data-driven, profit-first approach. We bring together Paid Media, high-converting visuals and creatives, growth marketing, and e-commerce tech — all delivered in-house, from UGC video production and social media marketing to CRO and performance marketing.
Based in Jaipur with 8+ years of experience, and backed by our sister concern The Cogent, we focus on building scalable systems that drive sustainable growth, not just short-term results.
Key Responsibilities
Conversion Rate Optimization (CRO):
Audit Shopify stores to identify opportunities for higher conversions.
Optimize product pages, checkout flows, and landing pages.
Conduct A/B testing and analyse results using tools like Hotjar, Google Analytics, and Clarity.
Work with designers and developers to implement conversion improvements.
Retention Marketing:
Plan and execute email, WhatsApp, and SMS campaigns to increase repeat purchases.
Manage customer segmentation and personalize campaigns using Retention tools.
Track and optimize campaign performance to improve CLTV (Customer Lifetime Value).
E-commerce Operations:
Update products, banners, and offers on Shopify stores.
Monitor daily store performance and report insights.
Coordinate with creative and marketing teams to ensure campaigns are executed smoothly.
Requirements
1-2 years of experience in e-commerce marketing or store management (Shopify preferred).
Knowledge of CRO tools (Google Optimize, Clarity, GA4).
Experience with email/WhatsApp marketing platforms.
Analytical mindset with attention to detail.
Solid communication and coordination skills.