Title: SEO Specialist
Location: Gurugram
Experience: 6-7 Years
Employment Type: Full time

About the Role
We are looking for a highly result-oriented SEO Specialist who can drive qualified organic lead generation for our B2B SaaS products. The ideal candidate should have proven experience in improving search visibility, increasing high-intent organic traffic, and converting visitors into qualified sales leads.
This role is not focused only on improving keyword rankings—it is focused on delivering measurable business outcomes through SEO.

Key Responsibilities
Develop and execute end-to-end SEO strategies to increase qualified organic leads.
Conduct comprehensive keyword research with a focus on commercial and high-intent search terms.
Perform technical SEO audits and implement recommendations to improve website performance.
Optimize website architecture, internal linking, metadata, schema markup, and Core Web Vitals.
Build topical authority through content clusters, pillar pages, landing pages, comparison pages, and case studies.
Collaborate with the content, design,



and development teams to create SEO-optimized content.
Plan and execute ethical link-building campaigns through digital PR, guest posting, and outreach.
Monitor website performance using Google Search Console, Google Analytics 4, Ahrefs, SEMrush, or similar tools.
Track keyword rankings, traffic, conversion rates, and organic lead generation.
Analyze competitor SEO strategies and identify opportunities to outperform them.
Improve organic conversion rates by working closely with marketing and product teams.
Prepare weekly and monthly SEO performance reports with actionable insights.

Required Skills
Strong expertise in On-Page, Off-Page, and Technical SEO.
Hands-on experience with Google Analytics 4, Google Search Console, Ahrefs, SEMrush, Screaming Frog, and Google Tag Manager.
Strong understanding of keyword intent, topical authority, E-E-A-T, schema markup, and Core Web Vitals.
Experience with content

📌 SEO Specialist- Organic Lead Generation (Gurugram)
🏢 ShepHertz Technologies
📍 Gurugram