Job Title: Lead Generation Specialist
Location: Gurugram (Work From Office)
Experience: 5–8 Years
Employment Type: Full time

About the Role
We are looking for an experienced and result-oriented Lead Generation Specialist to join our business development team. The ideal candidate will have extensive experience in generating high-quality B2B leads for IT Services, Digital Transformation, Cloud, AI/ML, SaaS, and Staff Augmentation services. The candidate should be proficient in identifying decision-makers, executing outbound campaigns, managing CRM pipelines, and supporting the sales team with qualified opportunities.

Key Responsibilities
Generate qualified B2B leads through outbound prospecting via LinkedIn, email campaigns, cold calling, and other digital channels.
Identify and research target companies, decision-makers, and buying committees across various industries.
Build and maintain a healthy sales pipeline by consistently sourcing new business opportunities.
Develop targeted prospect lists using tools like LinkedIn Sales Navigator, Apollo.io, ZoomInfo, Lusha,



and other lead databases.
Execute personalized email outreach and multi-touch campaigns to engage prospective clients.
Qualify inbound and outbound leads based on business requirements and sales readiness.
Schedule meetings and demos between qualified prospects and the Business Development/Sales team.
Maintain accurate records of prospects, interactions, and opportunities in CRM systems such as HubSpot, Salesforce, or Zoho CRM.
Collaborate closely with Marketing and Sales teams to improve campaign effectiveness and lead conversion.
Analyze campaign performance and optimize outreach strategies to improve response rates and conversions.
Stay updated with market trends, competitor offerings, and emerging technologies to identify new business opportunities.
Prepare weekly and monthly reports on lead generation metrics, pipeline growth, and conversion performance.

Required Skills & Qualifications
5-8 years o

📌 Lead Generation Specialist (Gurugram)
🏢 ShepHertz Technologies
📍 Gurugram