About JioHotstar International Content:

JioHotstar owns one of the most ambitious international content slates in the
market. The International Shows category spans blockbuster movies, prestige
dramas, global franchises, award-winning limited series, and titles that
consistently drive cultural conversation well beyond their episode count. It
houses 4 of the top 5 studios in the world.

PR for this category is not a support function. It is the primary lever for
building a distinct identity around international content in India, and for
ensuring the platform is seen as the definitive home for premium global
storytelling. That requires more than press releases and coverage reports. It
requires a transparent point of view, the right media relationships, and the ability
to shape narratives that hold up over time.

This role will own this entirely. The expectation is that this person operates
with the mindset of someone building something, not managing something. They
will set strategy, define the media approach, run the day-to-day, and be




personally accountable for the quality and credibility of everything that goes
out under this category.

Key Responsibilities:

* Own the PR strategy for the International Shows category from brief to
execution, across the full slate and all tentpole moments through the year.
* Build and deepen relationships with the publications and journalists that
matter for this category, with a focus on premium print, digital, and
cultural media rather than just volume coverage.
* Lead launch campaigns for priority titles including press screenings, critic
previews, media round tables, and talent interactions coordinated with
international studios and distributors.
* Internalise the messaging framework, tone for the category, and hold that
line across agency outputs, partner communications, and platform narratives.
Partner with Corporate Communications in order to ensure alignment with the
overall narrative of the organisation.
* Manage PR agencies with

📌 Director - Public Relations, English Content (Mumbai)
🏢 JioStar
📍 Mumbai