Role Description

About the Role We are looking for a highly driven Project Manager to lead the transformation of our marketing technology landscape. This role sits at the intersection of Marketing and Technology, driving innovation across MarTech, AdTech, and AI to deliver best-in-class digital experiences. You will play a key role in identifying emerging technologies, building future-ready digital capabilities, and partnering with business teams to deliver impactful, scalable marketing solutions. Key Responsibilities Digital Innovation & Strategy Continuously evaluate emerging trends in MarTech, AdTech, and AI, and translate them into actionable digital strategies Build and drive a future-focused digital roadmap aligned with business priorities Identify opportunities to enhance customer engagement, personalization, and campaign effectiveness Platform & Technology Expertise Act as a Subject Matter Expert (SME) in: - Web technologies and website architecture - Campaign microsites and landing pages - Consumer engagement journeys,



including WhatsApp-led experiences - Value exchange platforms (e.g., content-driven engagement ecosystems) Work across key platforms including: - Adobe Stack: AEM, EDS, Agile Media, Adobe Analytics, Adobe Target (preferred) - Marketing automation tools (e.g., MoEngage) - Major digital ecosystems: Google, Meta (Facebook/Instagram) - Enterprise MarTech architecture and integrations Business Collaboration & Solutioning Partner with Brand Managers and Digital Marketing teams to understand business requirements Translate needs into technical solutions, use cases, and scalable architectures Develop business cases, Total Cost of Ownership (TCO), and value frameworks for key initiatives Program & Delivery Management Lead end-to-end delivery of MarTech and AI-driven initiatives Ensure projects are delivered on time, within scope, and aligned with quality and security standards Drive agile project execution and continuous improvement Vendor & Stakeh

📌 Project Manager I (Pune)
🏢 UST
📍 Pune