10 Aug
|
Important Business
|
Mumbai
10 Aug
Important Business
Mumbai
We are looking for a strategic and customer -focused Product Marketing Manager to define product positioning, drive go -to -market strategies, and enable sales and marketing teams to successfully launch and grow products.
Key Responsibilities:
- Define product positioning, messaging, and value propositions based on customer and market insights
- Plan and execute go -to -market strategies for new product launches and feature releases
- Collaborate with product, sales, and marketing teams to align product messaging and execution
- Develop sales enablement materials, product collateral, and training content
- Conduct market research, customer analysis, and competitive intelligence
- Track product performance, adoption metrics, and campaign effectiveness
- Communicate product updates and benefits clearly to internal and external stakeholders
Requirements
- Bachelor’s degree in Marketing, Business, or a related field
- 4–9 years of experience in product marketing or related roles
- Solid understanding of product positioning, messaging, and go -to -market execution
- Experience working cross -functionally with product and sales teams
- Strong analytical, communication, and storytelling skills
- Ability to manage multiple launches and priorities simultaneously