10 Aug
|
Glycophil Skin Sciences
|
Jaipur
10 Aug
Glycophil Skin Sciences
Jaipur
Brand Studio Lead
Location: Jaipur (In-office)
Employment Type: Full time
About the Role
The Brand Studio Lead will build and lead Glycophil's in-house Brand Studio. This role owns the strategy, planning, execution and quality of every customer-facing expression of the brand.
The objective is not just to execute marketing, but to build a recognisable, valuable and scalable brand by creating the systems, standards and creative discipline that define how Glycophil is experienced.
This is a cross-functional role combining brand strategy, creative direction, production management, communication and execution.
Why this Role Matters
This role is a foundational pillar to the long-term success of the brand. This role will be a mix of strategy, creative and marketing. You will help build the systems, campaigns, creative language and standards that define how people experience Glycophil for years to come.
Key Responsibilities
Brand Strategy & Communication
· Develop and execute the overall communication strategy.
· Define campaign themes, content pillars and communication priorities.
· Maintain and evolve the brand's visual and verbal identity.
· Ensure consistency across every customer touchpoint.
Creative Direction
· Decide the best medium for every idea (film, carousel, article, website, email, etc.).
· Prepare creative briefs for designers, photographers, videographers and creators.
· Review and approve creative work before publication.
Production & Brand Studio
· Plan and direct photoshoots and video productions.
· Build and manage a network of photographers, creators, designers, editors, freelancers and agencies.
· Own production from concept through delivery.
· With a long term goal to pull all of these roles inside the team.
Brand Ownership
· Own the outward communication of Glycophil across website, social media, email, blog, product pages, launches, educational content and partnerships.
· Influence product positioning, packaging communication and launch strateg
📌 Brand Studio Lead (Jaipur)
🏢 Glycophil Skin Sciences
📍 Jaipur