People & Careers

Hamaton and Tyresure Appoint Jonny Leeson Marketing Manager

Published:

October 10, 2025

Author:

Hamaton/Tyresure Name Jonny Leeson to Oversee Marketing and Product.

Hamaton Ltd. and Tyresure Ltd. have appointed Jonny Leeson as Marketing Manager, a role spanning brand strategy, digital activity, product development and events. Working alongside Hamaton GmbH and Tyresure GmbH, Leeson will support growth in original equipment (OE) and aftermarket channels across the UK and Europe as demand for tyre pressure monitoring systems (TPMS) and connected diagnostics continues to rise.

A broader brief across brand and product

The companies say Leeson will coordinate brand positioning, digital marketing, product launches, exhibitions and editorial engagement for both OE and aftermarket audiences. Managing Director Martin Blakey said the appointment “aligns with our vision for the future and commitment to delivering exceptional products and value to our customers,” adding that proven experience in marketing and product development was a key factor.





Why it matters for TPMS adoption

TPMS is becoming central to compliance and uptime strategies in both passenger and heavy vehicle fleets. Recent Tyre News reporting has highlighted industry momentum, from lower-cost connected tools that widen workshop access to TPMS data to integrations that tie tyre analytics to trailer telematics. These shifts are expanding the addressable market for sensors, valves and diagnostics — core areas for Hamaton and Tyresure. See our coverage of Transense’s lower-cost RFID/TPMS tools and Goodyear’s link-up with Schmitz Cargobull for additional context.

Focus on OE and aftermarket growth

Hamaton and Tyresure operate across Europe with portfolios covering multi-protocol sensors, programming tools and tyre valves. In practice, Leeson’s remit will include positioning recent or updated hardware and software against evolving workshop needs, as well as supporting distributors and service

📌 Hamaton and Tyresure Appoint Jonny Leeson Marketing Manager (Raver)
🏢 Tyre News Media
📍 Raver