About the opportunity
The media and outreach engine for the BBA(DBE) program at IIM Bangalore is scaling. We are bringing on a multidimensional creative professional who can anchor our visual identity and drive our digital narrative.
This is not a traditional, siloed desk job. We operate an agile, high-impact media cell. We need a creative who possesses top-tier technical proficiency in design and video editing, but who also has the strategic instincts to step back from the timeline and actively drive broader outreach initiatives when production demands shift.
Core Responsibilities:
Visual Architecture & Design: Engineer high-end graphic assets across all digital touchpoints, from daily social media communications and website interfaces to premium print collateral. Maintain absolute brand consistency with the institutional prestige of IIM Bangalore.
Editorial & Motion Graphics: Own the post-production workflow (assembly,
color-grading, pacing). Translate raw footage into compelling stories, including quick-paced teasers, student interviews, and long-form documentary-style content.
On-Ground Media & Event Integration: Collaborate directly with the core team during high-energy campus festivals and regional student networking sessions to capture real-time momentum.
Strategic Agility: Pivot during off-peak design weeks to conceptualize partnership pitches, drive student outreach campaigns, and optimize overall marketing strategy.
Campaign Strategy & Digital Performance Optimization: Analyze social media metrics, engagement rates, and content reach to evaluate campaign performance and iterate strategies for maximum ROI.
Execute multi-channel promotional campaigns across organic and paid platforms (LinkedIn, Instagram, Google Ads) to amplify program visibility and drive target student acquisitions.
Maintain and manage