About Company:
BDO is a global network of qualified services firms with a presence in over 166 countries, revenue of over USD 14 billion, and experience of over 60 years. Its a leading service provider for the mid-markets with client service at its heart.
BDO India Services Private Limited (or BDO India) is the India member firm of BDO International. BDO India offers strategic, operational, accounting and tax, and regulatory advisory & assistance for both domestic and international organizations across a range of industries. BDO India is led by more than 300+ Partners & Directors with a team of over 10,000 professionals operating across 14 cities and 20 offices. We expect to grow sizably in the coming 3-5 years, adding various dimensions to our business and multiplying and increasing the current team size multi-fold.
About the Role
We are looking for a Product & Field Marketing Manager who can turn product and market insight into real assets that sales actually uses. This is a hands-on production and execution role — you personally write, design-brief,
and maintain the sales enablement library, and you own field marketing execution end to end, from CFO roundtables to other brand-to-demand programmes.
Content quality bar is high: you should be equally comfortable writing a battlecard for a live sales conversation and writing a piece that ranks on Google and gets cited by AI search engines. You understand that field sales, demand gen and SDRs need the same core narrative flexed differently, and you build for that from the start.
Key Responsibilities
Identify content gaps, topical authority opportunities and content decay.
Build content roadmaps covering websites, blogs, FAQs, videos, social content, knowledge bases and other relevant formats.
Work closely with Technical SEO and GEO specialists to convert technical insights into actionable editorial plans.
Use AI-powered research and content intelligence tools to identify emerging topics, prompt opportunities and
📌 Product Marketing Manager (Mumbai)
🏢 BDO India
📍 Mumbai
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