Company Overview

We exist to make food the world loves. But we do more than that. Our company is a place that prioritizes being a force for positive, a place to expand learning, explore new perspectives and reimagine new possibilities, every day. We look for people who want to bring their best — bold thinkers with big hearts who challenge one another and grow together. Because becoming the undisputed leader in food means surrounding ourselves with people who are hungry for what’s next.

Overview

The “Insights and Analytics” organization within General Mills’ Strategy and Growth function is responsible to deliver integrated consumer, customer, category, and business performance insights to power smarter, faster decisions and next-best actions, enabling precision in brand strategies, campaign execution, media and investment optimization across our US businesses and brands. The Insights and Analytics org has integrated teams operating from our Minneapolis and India offices, and this role is in the Media Measurement & Optimization team in our India office.





Do you have a passion for Media & Advertising, a knack for Data & Analytics, and the ability to influence stakeholders to make smart business decisions? Join our Media Measurement & Optimization Team at General Mills We're on a journey to provide remarkable experiences to our consumers through communications, and you'll play a critical role in ensuring our advertising & media reaches them at the right time and in the right channels.

This is a unique opportunity to build a new capability, focused on in-flight media optimization. You'll work on media optimization for popular US Brands, as well as, lead a team (2-3 people) that monitors, tracks, and optimizes our digital media investment across channels, customers, and other brands, working closely with the Optimization Manager, based in US, and with teams in Marketing Planning & Activation (xMP&A;), Brand, Agency partners, Media Measurement, and Data & Technology.

Key A

📌 Analyst II, Media Planning Activation (Mumbai)
🏢 General Mills
📍 Mumbai