Performance Marketing Manager (Mumbai)

Performance Marketing Manager (Mumbai)

10 Aug
|
Salt Worldwide
|
Mumbai

10 Aug

Salt Worldwide

Mumbai

Performance Marketing ManagerStop boosting posts. Start building growth engines.
If ROAS is your love language, attribution debates excite you, and you think in CAC, LTV and conversion funnels before your morning coffee, we should talk.
We're looking for a Performance Marketing Manager who knows that successful campaigns aren't built on luck—they're built on data, creativity and relentless optimization.
At Salt Worldwide, you'll work with ambitious brands, bold ideas, and a team that believes performance marketing is equal parts science and storytelling.

Location: Malad West, Mumbai (Work from Office)
What You'll Do
Own end-to-end performance marketing campaigns across Meta, Google, LinkedIn and other paid media platforms.
Build high-performing acquisition, remarketing and lead generation campaigns.
Manage media budgets while maximizing ROAS and minimizing wasted spend.
Develop audience targeting strategies, customer journeys and conversion funnels.
Conduct A/B testing across creatives, copy, landing pages and campaign structures.




Analyze campaign performance and turn numbers into actionable insights.
Collaborate with the creative, content, influencer and strategy teams to develop campaigns that convert.
Track KPIs including ROAS, CAC, CPL, CPA, CTR, CPM, Conversion Rate and Customer Lifetime Value.
Generate client-ready reports with insights, recommendations and next steps.
Stay ahead of algorithm updates, platform changes and emerging advertising trends.
Experiment with AI-powered tools to improve campaign efficiency, reporting and optimization.
What We're Looking For
3–6 years of experience in Performance Marketing, Digital Media Buying or Growth Marketing.
Agency experience is highly preferred.
Robust expertise in:
Meta Ads Manager
Google Ads
Google Analytics 4 (GA4)
Google Tag Manager
Search Console
LinkedIn Ads
Experience with conversion tracking, pixels, APIs and attribution models.
Comfortable working with dashboards, spreadsheets and campaign reporting.
Ex

📌 Performance Marketing Manager (Mumbai)
🏢 Salt Worldwide
📍 Mumbai

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