10 Aug
|
Accounts NextGen
|
Noida
10 Aug
Accounts NextGen
Noida
About Us
NextGen Group
Job Description
Position: Head of Sales & Marketing
Location: Noida, India
Employment Type: Full-time | Senior Leadership Role
About NextGen Group
NextGen Group is a rapid-growing Australian business group operating across accounting and tax, AI and automation, professional training, finance and early education. We are seeking an experienced and commercially focused Head of Sales & Marketing to lead our group-wide marketing strategy, demand generation and sales operations.
This is a hands-on leadership position for someone who can develop strategy and ensure strong execution. The successful candidate will manage our marketing function and lead a small sales team responsible for cold calling, qualifying warm leads, providing initial product information and converting opportunities into appointments and sales.
Key Responsibilities
Develop and execute sales and marketing strategies for each NextGen Group business.
Manage the annual marketing calendar, budgets, campaigns and growth priorities.
Lead SEO, website optimisation,
content marketing and organic lead generation.
Plan and oversee blogs, social media, email campaigns, newsletters, case studies and marketing collateral.
Coordinate video production, including concepts, scripts, filming, editing and distribution.
Manage Google, Meta, LinkedIn and other paid advertising campaigns.
Improve campaign performance, lead quality, cost per lead and return on advertising spend.
Lead and coach the sales team handling cold calling, lead qualification and initial customer enquiries.
Establish scripts, follow-up processes, call standards and conversion targets.
Ensure warm leads are contacted promptly, accurately recorded and progressed through the sales pipeline.
Maintain CRM discipline, lead ownership, follow-up schedules and pipeline visibility.
Develop sales presentations, proposals, product messaging and campaign offers.
Monitor conversion rates from lead to appointment, proposal and customer
📌 Head of Sales and Marketing (Noida)
🏢 Accounts NextGen
📍 Noida