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VP - Growth - Earthful

We Founder Circle·Marketing·Posted 4 months ago

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Full TimeMumbaiWork From Office

Job Description

We're looking for a strategic, data-obsessed and entrepreneurial VP of Growth to lead Earthful’s

next phase of expansion. This leader will own the end-to-end user growth journey from

discovery to purchase to retention.

You'll work directly with the founders and lead cross-functional initiatives to scale customer

acquisition, conversion, and lifetime value, while building and mentoring a high-performing

growth team.

Location : Full time, On-site, Mumbai Office

Roles And Responsibilities

Own and scale all growth KPIs: Revenue, CAC, RoAS, LTV, Retention, etc
Lead cross-channel growth strategy across Paid (Meta, Google, QuickCommerce,

Marketplaces), Organic (GEO), CRM (WhatsApp, Calls), and Product-led growth levers.





Develop and optimize the end-to-end growth funnel from awareness to conversion to

loyalty.

Partner with founders on monthly and quarterly growth forecasts and own the

performance marketing P&L;

Collaborate with Product, Tech, and CX teams to drive website CRO, UI/UX A/B testing,

and feature experimentation

Build and mentor a world-class growth team including Performance Marketing,

Retention, and Analytics

Establish a robust experimentation engine for creative testing, channel betas, etc

Skill Sets

4+ years experience in growth, performance marketing, or digital strategy, with at least 2

years in a senior leadership role at a high-growth D2C or consumer brand

Deep expertise across performance channels, analytics, conversion funnels, and

retention strategies

Highly analytical – strong command over Excel/Sheets, attribution tools, GA4, and BI

dashboards

Proven experience managing budgets, scaling campaigns, and working with creativ

📌 VP - Growth - Earthful (Mumbai)
🏢 WapHire
📍 Mumbai