About the Role

StratGo Media is looking for a seasoned copywriter who understands that good copy is not simply about clever words.
It is about understanding what the audience is thinking, what they are feeling, what is stopping them from taking action, and what will finally make them say, “This is exactly what I need.”

We need someone who can think beyond templates, predictable hooks, and surface-level captions. Someone who understands audience psychology, brand positioning, consumer behaviour, and the difference between copy that sounds positive and copy that actually performs.

From scroll-stopping social media hooks to landing pages, advertisements, campaign concepts, scripts, emails, and brand communication, your words should have a clear purpose:

Capture attention. Build interest. Create trust. Drive action.

What You Will Work On:

Strategic Copywriting
• Write high-converting copy for social media, paid advertisements, websites, landing pages, email campaigns, brochures, scripts, and marketing campaigns
• Translate business objectives into clear, persuasive,



and audience-focused communication
• Develop powerful hooks, headlines, calls to action, campaign messaging, and brand narratives
• Adapt your writing for different industries, audiences, platforms, and stages of the customer journey
• Ensure every piece of copy reflects the brand’s positioning, personality, and commercial goals

Audience Psychology and Research
• Understand the audience before writing for them
• Identify consumer motivations, desires, objections, pain points, and decision-making triggers
• Conduct brand, competitor, industry, and audience research to develop relevant messaging
• Write copy based on how people actually think, speak, search, and make purchasing decisions
• Use behavioural insights and performance data to improve messaging and conversions

Creative and Campaign Thinking
• Think beyond the brief and contribute original campaign ideas, concepts, and communication angles
• Find

📌 Marketing Copywriter (India)
🏢 StratGo Media
📍 India