Copywriter

Job Summary

Do you have a creative mind alongside an organized approach and the ability to think laterally & literally?
Can you create pristine written text (copy) that works hand-in-hand with the visual concepts generated by a visualizer?
Can you work across a range of media and formats, interpreting account briefs to compose advertorial content such as slogans, catchphrases, tweets and scripts for ttv and/or radio adverts?
Can you keep an eye on any changes to the media landscape that will influence concepts and make projects innovative and fresh?
Do you have the qualified outlook to handle any copy amendments requested by the client, and meticulous research skills to ensure all copy is accurate and factual?
Can you work creatively, unfazed by deadlines? Can you write in a tone suitable for the client and brand style and appropriate for many platforms, including:
Websites, mobile apps, emails, social media, blogs
Marketing materials
Press advertising
News releases
Sales letters
Articles
Brochures

If yes, we are looking for you





Responsibilities and Duties

Typical Responsibilities Will Include

Researching clients, their competitors and the target audience & familiarizing yourself with the product. Research, write and edit copy for marketing communications including but not limited to print and online articles, newsletters, videos, webinars, info-graphics, white papers, case studies, blog posts, Web site content and more.
Draft landing page copy as well as supporting email and social copy to drive demand for content initiatives.
Collaborate with design, digital, search and other teams to develop compelling, often unexpected, content plans Brainstorming ideas and concepts for the visual and words with other members of the creative team to produce original, clear and credible ideas/messages/scripts, and presenting these to clients or colleagues.
Meeting with account in-charges to discuss the client's requirements, core messages and interpreting acco

📌 COPYWRITER (Thane)
🏢 Penkraft Ideas Private
📍 Thane