Company: BackdropSource · Sales · Named-Account (ABM) Selling
Location: Coimbatore
Works alongside: Marketing
Budget: ₹60,000–₹90,000/month
Reports to: Sales Team Lead
Employment Type: Full time
NON-NEGOTIABLES — DO NOT APPLY UNLESS ALL ARE MET
• EXCEPTIONAL SPOKEN ENGLISH — MUST SOUND CREDIBLE AND PEER-LEVEL TO A US / UK ENTERPRISE BUYER ON A LIVE CALL.
• COMFORT AND SKILL INITIATING COLD CONTACT WITH SENIOR DECISION-MAKERS WHO DO NOT KNOW US.
• WILLINGNESS TO WORK US / UK CALLING HOURS (SIGNIFICANT EVENING / NIGHT OVERLAP FROM INDIA).
About the Role
BackdropSource is building a dedicated outbound motion targeting enterprise exhibitors — companies with heavy trade-show and event calendars — and event agencies. This is a named-account sales role, not a volume or lead-generation function. You will identify specific high-value target companies, reach the right decision-makers inside them, and build relationships that convert into business.
It is high-difficulty and high-reward: landing even a handful of the right accounts moves the business
meaningfully.
The focus is quality, precision, and relationship-building — measured on accounts won, not on call volume.
How to read “cold” in this role: the work involves cold outreach, including calling decision-makers who have never heard of us. On every call you present as a consultative peer — never as a telecaller reading a script. You are judged on the quality of accounts you land, not on how many dials you make. All three are true at once, and the role needs someone who can hold all three.
What You'll Do
[SALES TL TO CONFIRM: is this a full-cycle role (owns the account through to signed business) or an opener (books the first meeting, then hands off)? Drafted below as full-cycle — adjust the last two bullets if opener.]
• Research and identify enterprise companies with heavy show/event calendars, and event agencies, as
named target accounts.
• Find and secure contact with the actual decision-makers inside each account —