Accendra Health is seeking an experienced Technical Lead for Salesforce Marketing Cloud to implement and optimize Marketing Cloud solutions. This role focuses on technical leadership, assisting with solution architecture & design, and working on hands-on development. The Technical Lead will ensure best practices, scalability, and alignment with business objectives while collaborating with cross-functional teams.

Position- Technical Lead – Salesforce Marketing Cloud
Total year of experience- 7+ years
Shift Timings: 2 PM -11 PM /3 PM -12 PM IST
Base Location-Pune (Hybrid/Remote)
Must have skill:
7+ years of experience in Salesforce ecosystem with at least 3 years in Marketing Cloud
Tech Lead development SFMC developments and campaigns email, push notifications,
global campaign
Robust hands-on experience with Marketing Cloud Studios & Builders, most importantly Email Studio, Content Builder, Journey Builder and Automation Studio, and ideally Cloud Pages and Mobile Studio.
Mobile Studio, including SMS/MMS configuration, short code, keyword management, mobile opt-in/opt-out flows,



and Push Notifications for mobile app engagement.
Proficient in Web Studio, managing landing pages, microsites, and form capture experiences using CloudPages, Smart Capture forms, AMPscript, and SSJS.
Strong hands-on experience with CloudPages, including dynamic content rendering, data capture flows, preference centers, and custom API-based interactions.

Responsibilities:
•Design and implement Salesforce Marketing Cloud solutions across multiple projects.
•Collaborate & assist in defining solution architecture, technical standards, and best practices for Marketing Cloud implementations.
•Collaborate with business stakeholders and technical teams to translate requirements into scalable solutions.
•Develop, maintain & support integrations between Marketing Cloud and enterprise systems (e.g., Salesforce CRM, Snowflake).
•Provide technical expertise and support during complex development initiati

📌 Technical Lead – Salesforce Marketing Cloud (India)
🏢 Accendra Health
📍 India