We are seeking a driven, analytical, and creative Digital Marketing Executive to join our growing marketing team for Animatrix Multimedia.
Location: Jadavpur (No Freelancing, WFH)
Job Type: Full-time
Salary: Market-competitive salary based on experience
Timing: Mon- Sat (10:00am- 07:30pm)
Key Responsibilities
- Campaign Management: Design, execute, and monitor multi-channel digital marketing campaigns across SEO, PPC, Social Media, and Email.
- SEO & Content: Optimize website content, landing pages, and blog posts for SEO to increase organic search traffic and search rankings.
- Paid Advertising: Manage and optimize PPC and paid social campaigns (Google Ads, Meta Ads, LinkedIn Ads) to maximize ROI.
- Social Media & Email:
Oversee social media channels and build targeted email marketing sequences to engage leads and existing customers.
- Analytics & Reporting: Track, analyze, and report on campaign performance using tools like Google Analytics, providing insights and recommendations for growth.
- CRO (Conversion Rate Optimization): Conduct A/B testing on ad creative, email copy, and landing pages to improve conversion rates.
- Collaboration: Work closely with graphic designers, content writers, and sales teams to align marketing strategy with business goals.