10 Aug
|
Chemmanur International Jewellers
|
India
10 Aug
Chemmanur International Jewellers
India
To lead and execute the Group's integrated marketing and social media strategy across all business entities, ensuring consistent brand positioning, high digital engagement, lead generation, and measurable business outcomes.
Key Responsibilities
Strategic Marketing
Develop and implement integrated marketing strategies for all Group companies.
Create annual and monthly marketing calendars aligned with business objectives.
Ensure consistent brand identity, messaging, and positioning across all entities.
Social Media Management
Own and manage all social media platforms including Instagram, Facebook, LinkedIn, YouTube, X, and emerging platforms.
Plan, create, schedule, and publish engaging content across businesses.
Increase followers, engagement, reach, and conversions through data-driven campaigns.
Monitor social media trends and implement cutting-edge marketing ideas.
Digital Marketing
Plan and execute paid campaigns across Meta, Google, LinkedIn, and other digital platforms.
Improve website traffic, SEO, SEM, email marketing, and online lead generation.
Optimize campaign ROI using analytics and performance metrics.
Content & Creative Management
Coordinate with designers, photographers, videographers, and content creators.
Develop compelling marketing collateral, videos, reels, brochures, and presentations.
Ensure high-quality storytelling that enhances brand visibility.
Performance Analytics
Track KPIs including reach, engagement, lead generation, CAC, ROI, and conversion rates.
Present weekly and monthly performance dashboards with actionable insights.
Continuously optimize campaigns based on analytics.
Cross-Functional Coordination
Work closely with Business Heads, Sales, HR, Operations, and external agencies.
Support product launches, events, campaigns, exhibitions, and corporate communications.
Required Skills
Strong expertise in Social Media Marketing and Digital Marketing.
Hands-on experience with Meta Ads, Google Ads, LinkedIn Ads, SEO, SEM, and Analytics.
Exc
📌 Corporate Marketing Manager – Social Media (India)
🏢 Chemmanur International Jewellers
📍 India