We're looking for an Product Marketing Associate to join Mudrex's go-to-market team. You'll work closely with product, design, and growth teams to develop positioning, messaging, and marketing strategies for our crypto trading platform. This role is ideal for someone passionate about crypto/fintech with 1-3 years of marketing experience who wants to grow their product marketing skills in a fast-paced environment.
About Mudrex
Mudrex is a regulated crypto trading platform enabling users to automate, backtest, and execute trading strategies. We serve thousands of traders and institutional users globally. Our team is building the next generation of crypto infrastructure with a focus on compliance, security, and user experience.
Key Responsibilities
Positioning & Messaging
Develop product positioning and key messaging frameworks for features and product updates
Work with product and design to define differentiation and competitive advantages
Create internal alignment on go-to-market narratives across the organization
Campaign Execution
Plan and execute product launch campaigns across email, product announcements, and community channels
Create content assets: launch docs, case studies, feature overviews, and messaging guides
Coordinate with growth, community, and content teams to amplify messaging
Market & User Research
Conduct user research and gather insights to inform product positioning
Monitor competitive landscape and market trends in crypto trading
Synthesize user feedback and support product prioritization
Analytics & Optimization
Track campaign performance and product marketing KPIs
A/B test messaging, positioning, and campaign elements
Document learnings and iterate on strategies based on data
Required Qualifications
1–3 years of marketing, product marketing, or product management experience
Solid written and verbal communication skills; ability to craft clear, compelling narratives
Familiarity with tools like Clevertap or WebEngage