Job Title - IMU Brand and Marketing Strategist Manager

Management Level: 07 – Manager

Location: Mumbai

Must have skills: Strategic growth marketing and full-funnel marketing strategy, content & campaign strategy, data-driven marketing, CXO management, digital & social media strategy.

Positive to have skills: Social commerce, performance marketing, hands-on experience with MarTech stacks, AI-enabled marketing, GenAI-driven marketing transformation.

Experience: Minimum 8+ year(s) of experience is required with proven experience owning Marketing led business growth numbers. Direct exposure to CXOs, promoters, investors, or board-level stakeholders.

Educational Qualification: Master’s degree in business administration (MBA) or post graduate degree in management (PGDM) from premier institutes preferred

Job Summary:

We are seeking a manager – Brand and Marketing Strategist to lead and shape growth marketing strategy, across high-impact industry verticals. This role is ideal for someone passionate about storytelling, digital innovation, and data-informed branding.



You’ll play a critical role in current and upcoming engagements, helping our clients achieve brand resonance, customer engagement, and performance-led outcomes through smart marketing.

Roles & Responsibilities:

Lead end-to-end brand and content strategy for enterprise-level clients across sectors
Drive the strategic vision for marketing campaigns—from insight generation to execution oversight.
Develop data-backed personas, content frameworks, and go-to-market strategies tailored to each client's objectives.
Collaborate with creative, digital, performance, and media teams to ensure cohesive campaign integration.
Work closely with client stakeholders to understand business objectives and translate them into impactful marketing programs.
Leverage marketing tech platforms and tools to drive scale, personalization, & measurable outcomes
Contribute to pitch development and business growth through consultative eng

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