Job Title: VRO (Value Realization) – Adobe & GenAI Consultant

Strategy & Consulting

Global Network

Song MTx (PMDT)

Management Level: 9 – Consultant

Location: Delhi, Gurgaon, Mumbai, Bangalore, Chennai, Pune, Hyderabad

Must Have Skills:

Value Analysis & Benefits Modeling
Adobe Experience Platform (AEP), RT-CDP, Analytics, Journey Optimizer
Digital & Platform Transformation
Generative AI fundamentals
Techno-functional consulting

Job Summary

We are looking for a VRO (Value Realization Office) Consultant to support value framing, benefits modeling, and realization execution across Adobe-led digital, data, and marketing transformation programs, with increasing adoption of GenAI-enabled use cases. This role focuses on rigorous analysis, execution support, and enablement—helping scale VRO as a structured, repeatable capability within pursuits and delivery engagements.

Roles & Responsibilities

Support early value discovery and deal shaping for Adobe-led pursuits and proposals.
Develop and validate value hypotheses, benefits logic, KPIs,



and baseline assumptions under guidance of VRO leads.
Support creation of executive-ready value narratives, value trees, and perks cases for proposals.
Assist in defining value governance constructs during mobilization, including KPIs, ownership, and tracking approach.
Execute value tracking, reporting, and health checks during delivery to identify leakage risks and realization gaps.
Leverage GenAI-enabled analysis and tooling to accelerate value modeling, insights, and measurement.
Contribute to development and refinement of VRO templates, playbooks, and accelerators.
Collaborate closely with marketing, data, technology, and analytics delivery teams.

Professional & Technical Skills

Strong foundation in business analysis, benefits modeling, KPI design, and basic financial reasoning.
Working knowledge of Adobe Experience Cloud platforms, especially AEP, RT-CDP, Analytics, and Journey Optimizer.
Understanding of generative and

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