Position: Jr. Branding Executive

Department: Offline Branding & Marketing1. Objective
To ensure smooth execution of branding, marketing, and promotional activities across all branches by coordinating with internal teams, vendors, and stakeholders while maintaining brand consistency and quality.
2. Key Responsibilities

2.1 Vendor Coordination & Production
Coordinate with vendors for printing and production of marketing materials (newspapers, brochures, standees, hoardings, etc.)
Ensure timely sharing of artwork, specifications, and quantities
Negotiate timelines and follow up for on-time delivery
Check final output quality before dispatch
Maintain vendor database with rates, timelines, and past performance
2.2 Design Coordination
Work closely with internal/external designers for all creatives
Share clear briefs including:
Objective of the campaign
Target audience
Key message & offers
Ensure brand guidelines (logo, fonts, colors, tone) are followed
Take design iterations and ensure timely closure

2.3 Approval Process
Mandatory:



All designs must be approved by Ratna Di and Deepika before release
Maintain proper version control for creatives
Ensure no artwork goes live without final approval
2.4 Advertisement Planning & Execution
Assist in planning newspaper, magazine, radio, and digital ads
Work on:
Ad layouts
Content creation (headlines, body copy, CTA)
Creative concepts
Ensure ads are:
Visually attractive
Explicit in communication
Aligned with brand positioning
Coordinate with media agencies for ad releases and deadlines
2.5 Content Creation
Create engaging and simple content for:
Newspaper ads
Social media creatives
Brochures and standees
Ensure content is:
Audience-specific (families, Gujarati audience, etc.)
Error-free and easy to understand
Highlighting USPs clearly
2.6 Event Planning & Execution
Assist in planning and executing events across branches
Coordinate for:
Venue branding
Collaterals (banners, standees, backdrops)
Vendor setup
Ensure smooth on-ground ex

📌 Junior Branding Executive (Mumbai)
🏢 Flamingo Transworld
📍 Mumbai