Junior Associate - B2B & B2C Copywriter

Experience: 1–2 Years
Location: Bangalore

Job Overview
We are looking for a creative and detail-oriented B2B & B2C Copywriter with 1–2 years of experience to join our growing digital marketing team. The ideal candidate should be comfortable writing for multiple industries, audiences, and platforms—ranging from brand storytelling to performance-driven marketing content.You will work closely with designers, strategists, social media managers, and account managers to create compelling copy that drives engagement, leads, and conversions.

Key Responsibilities

Copywriting & Content Creation
Write clear, persuasive, and engaging copy for B2B and B2C clients
Create content for:
Social media posts & captions
Websites & landing pages
Ad copies (Google, Meta, LinkedIn, etc.)
Email marketing campaigns & newsletters
Blogs, articles, and case studies
Brochures, presentations, and marketing collaterals

Brand & Campaign Support
Understand brand tone, voice, and positioning for different clients
Translate marketing strategies into impactful messaging




Adapt writing style based on platform, audience, and objective
Support integrated digital campaigns across channels

Collaboration & Optimization
Collaborate with design and performance teams to align copy with visuals and campaign goals
Incorporate SEO best practices in blogs and web content
Edit and proofread content to ensure accuracy and consistency
Optimize copy based on performance insights and feedback

Required Skills & Qualifications
1–2 years of experience as a Copywriter / Content Writer (agency experience preferred)
Strong command of English (grammar, vocabulary, and storytelling)
Experience writing for both B2B and B2C audiences
Understanding of digital marketing concepts and platforms
Basic knowledge of SEO, social media trends, and ad copywriting
Ability to manage multiple projects and meet deadlines
Creative mindset with attention to detail

Valuable to Have (Bonus Skills)
Experie

📌 Junior Associate (Bengaluru)
🏢 BrandStory Digital
📍 Bengaluru