About The Opportunity

A fast-scaling D2C beauty & skincare brand builder operating across India and Southeast Asia, we drive digital-first growth for premium skincare brands through performance marketing, data-led creative, and customer-centric funnel optimization. We partner with global indie brands to scale in high-growth markets — leveraging paid media, CRM, and behavioral analytics to turn clicks into loyal customers.

Role & Responsibilities

Plan, execute, and optimize omnichannel performance marketing campaigns (Meta, Google Ads, TikTok, YouTube, Pinterest) driving ROI-positive customer acquisition.
Build and manage full-funnel strategies — from top-funnel awareness to bottom-funnel retention and LTV maximization via email/SMS/remarketing.
Partner with creative, content, and product teams to rapidly test and scale high-converting ad creatives, landing pages, and offer structures.
Analyze campaign performance using GA4, Meta Ads Manager, and Shopify/Attentive dashboards; translate insights into actionable optimizations.




Lead A/B testing frameworks across audiences, creatives, and CTAs to continuously improve ROAS and CAC efficiency.
Collaborate with finance and ops to manage monthly media budgets, forecast performance, and align spend with revenue targets.

Skills & Qualifications

Must-Have

Meta Ads Manager
Google Ads
GA4
Shopify
Attentive / Klaviyo
ROAS Optimization
Funnel Analytics
A/B Testing

Preferred

TikTok Ads
Beauty/Skincare D2C Experience
CRM Automation

Benefits & Culture Highlights

Work with globally loved indie skincare brands — launch campaigns that reach millions.
Agile, data-obsessed team culture — rapid iteration, weekly learnings, zero bureaucracy.
Hybrid workspace with full in office setup in Bangalore — modern office, unlimited skincare samples, Friday happy hours.

Skills: a/b testing,campaigns,skincare,crm,performance marketing,google,d2c,analytics

📌 SKINCARE PERFORMANCE MARKETING MANAGER (Noida)
🏢 Beyond Border Consultants
📍 Noida