10 Aug
|
Weekday AI
|
Bengaluru
10 Aug
Weekday AI
Bengaluru
This role is for one of the Weekday's clients
Salary range: Rs 3000000 - Rs 5000000 (ie INR 30 - 50 LPA)
Min Experience: 3+ years
Location: India, Bengaluru
JobType: full-time
We're looking for a Product Marketing Manager to own how the product is positioned, launched, and sold. This role sits at the intersection of product, sales, and content — translating what gets built into narratives that win enterprise buyers globally. You'll drive go-to-market strategy for a product already used by 30,000+ teams, working directly with the founders to sharpen how the market understands and adopts it. This is a writing-heavy, ownership-heavy role, not a campaign-management one.
Key Responsibilities
Own positioning, messaging, and GTM strategy for new features and product launches.
Partner with product and engineering to plan and execute launches end to end.
Build sales enablement assets — battlecards, pitch decks, competitive comparisons — that help sales close faster.
Collaborate with founders, sales, and content teams to keep messaging consistent across every customer touchpoint.
Define and track launch and adoption metrics to measure GTM effectiveness.
Stay close to customers and the competitive landscape, feeding what you learn back into positioning and product.
Qualifications
3–5 years in product marketing, ideally in B2B SaaS.
Strong writing and storytelling — you can turn a complex product capability into straightforward, compelling messaging.
Experience leading product launches end to end, from positioning through sales enablement to post-launch measurement.
Comfortable working directly with product, engineering, sales, and founders in a fast-paced, ambiguous environment.
Strong analytical ability — you use customer and market data to inform decisions, not just to report on them.
High ownership mindset with a strong bias for execution.
Experience at a high-growth startup preferred.
Required Skills
Positioning & messaging, Product launch management, Sales enablement, Battlecards
📌 Product Marketing Manager (Bengaluru)
🏢 Weekday AI
📍 Bengaluru