About us
Treasury Wine Estates (TWE) is one of the world’s leading wine companies. At TWE we are led everyday by our purpose, Boldly Cultivating. We are boldly cultivating value through our brands, wine, people & setting for enriched & joyful communities.
At TWE we cultivate our teams to be their very best. And in turn, our people push us to make bigger and bolder decisions. Our focus on Boldly Cultivating unites us as a global team and fuels our vision to become the world’s desirable luxury wine company – known for the experiences we create for our consumers, customers, partners, suppliers and our people.
To learn more about our purpose and our renowned portfolio of global brands, click here.
About the role
The Customer Marketing Manager, South Asia (based in Delhi preferred or Mumbai, India) is responsible for developing and implementing customer and trade marketing strategies to drive category growth, shopper engagement, and in-store execution across South Asia.
This role bridges brand strategies with customer requirements to deliver impactful channel activation programs and trade promotions, ensuring optimal visibility, distribution, and return on investment. By partnering with Sales, Marketing, and external customers, the role enables achievement of channel targets, enhances customer relationships, and strengthens market presence.
Integrated Customer & Market Activation
Develop and execute integrated activation strategies that align brand objectives, customer priorities, and consumer needs to deliver sustainable growth across South Asia.
Translate brand strategy into market-leading activation plans across Retail and On-Premise channels, ensuring a seamless brand experience from customer engagement through to consumer purchase.
Partner with Commercial and Brand Marketing teams to identify growth opportunities and develop programs that strengthen customer relationships while driving brand equity and category growth.
Insights-Led Planning & Execution
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