Location: Mumbai
Function: Commercial Team - Loyalty Management
Reporting To: Associate Vice President - Loyalty Management

About the Role
We are seeking a Corporate Director - Loyalty Management to lead the product vision, strategy, roadmap and execution for Taj InnerCircle and its integration with the Tata Neu ecosystem. This role will focus on building best-in-class digital loyalty experiences that drive member acquisition, engagement, retention, frequency and lifetime value while delivering commercial growth and product innovation.

Key Responsibilities
Product Strategy & Roadmap
Manage end-to-end loyalty product strategy aligned with growth objectives.
Develop and execute the product roadmap for Taj InnerCircle across all channels.
Own monetization strategy and P&L; accountability.
Drive the evolution of loyalty capabilities including member journeys, rewards, perks, gamification, personalization and partner integrations.
Customer Growth & Loyalty
Drive customer acquisition, onboarding, tier progression, engagement, retention, redemption journeys and revenue contribution.




Develop data-driven product strategies using customer insights, behavioural analytics and market intelligence.
Leverage segmentation and personalization to increase stay frequency and wallet share.
Continuously optimize customer experience through experimentation and analytics.
Tata Neu Ecosystem Integration
Ensure seamless integration between Taj InnerCircle and Tata Neu loyalty propositions.
Identify opportunities to strengthen value creation through the broader Tata Neu ecosystem.
Product Governance & Cross-Functional Leadership
Own product governance, prioritization and business case development.
Drive cross-functional alignment across Technology, Operations, Marketing, Revenue Management, Customer Experience, Finance and Legal.
Collaborate with Tata Digital, technology vendors, product development partners and loyalty platform providers.
Analytics & Performance Management
Establish pro

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