ROLE PURPOSE The Sales Executive is the frontline growth engine for Sturlite's Lighting business within the assigned territory. This role is responsible for building and expanding the dealer/distributor network, driving secondary sales, and ensuring consistent brand availability and visibility across channels.

Key Responsibilities Drive primary and secondary sales targets within the assigned territory on a monthly and quarterly basis

Build, expand, and service a robust dealer and distributor network; identify and onboard new channel partners

Conduct regular market coverage across assigned towns and ensure adequate product availability and display

Execute trade schemes, promotions, and discount programs effectively at the counter level

Track competition activity (pricing, schemes, recent launches) and report insights to the ASM

Manage outstanding collections and ensure adherence to credit norms with channel partners

Submit daily call reports, sales reports, and market feedback through prescribed reporting systems

Maintain strong relationships with electricians, contractors, and key influencers to drive pull demand

Ensure timely resolution of dealer complaints, return/replacement requests, and service issues

📌 Sales Executive, (Lightings) (Nalgonda)
🏢 Sturlite India
📍 Nalgonda