Role Overview:
The AGM – Category is responsible for driving the performance of an assigned product category through end-to-end buying, planning, and vendor management. The role ensures product availability, competitive pricing, margin delivery, and timely promotions by executing the category strategy in collaboration with merchandising, marketing, and store teams. The role also supports new product launches, vendor negotiations, and stock health to enable business growth across offline and online channels.
Key Responsibilities:
Category Planning & Commercial Performance
Drive annual category sales, gross margin, and inventory turn objectives in alignment with AOP targets.
Execute category plans including assortment planning, SKU selection, pricing, and range rationalization.
Conduct monthly reviews on category financials, inventory position, and performance gaps.
Support forecasting, target setting, and performance monitoring across stores and channels.
Ensure timely analysis of market trends, consumer insights, and competitive benchmarking.
Buying Operations & Vendor Management
Identify, evaluate, and onboard suppliers (domestic and international) based on quality, pricing, and product fit especially for Tier 2 and 3 brands.
Negotiate pricing, margins, terms, and promotional support for the assigned category.
Manage buyer contracts, vendor rebates, sell-through initiatives, and exclusive launch partnerships.
Monitor supplier fill rate, lead times, service levels, and compliance with procurement processes.
Maintain robust commercial hygiene including documentation, claims, and reconciliation.
Inventory Planning & Stock Governance
Track inventory health, including ageing stock, open-to-buy (OTB), and replenishment needs.
Align forecasts with merchandising and supply chain teams to maintain optimal stock availability.
Drive liquidation planning, markdown execution, and sellout support for slow or obsolete SKUs.
Govern pricing execution, including cost accuracy, d
📌 Assistant General Manager (Mumbai)
🏢 Croma
📍 Mumbai