Manager - GTM Initiatives
Are you passionate about driving Go-to-Market excellence, distribution effectiveness, and trade marketing impact? We are looking for a dynamic qualified to lead key GTM initiatives and strengthen our market execution capabilities.
Key Responsibilities:
Drive distribution effectiveness, network expansion, and channel performance across markets
Lead WSS engagement, compliance, governance, and scorecard management
Ensure receivable discipline and channel partner effectiveness
Plan and execute BTL, trade marketing, and field activation programs
Manage budgets, marketing calendars, and cross-functional collaborations
Conduct market reviews, drive execution excellence, and ensure timely action closure
Ideal Candidate:
MBA/PGDM (Mandatory)
6-10 years of experience in GTM, Trade Marketing, Distribution Management, or Sales Excellence
Strong analytical, stakeholder management, and execution capabilities
Experience in FMCG, Building Materials, Paints, Consumer Durables, or related industries preferred