Role & responsibilities

Customer Acquisition & Business Development

- Identify and acquire new customers through market research, field visits, networking, and lead generation.
- Develop and execute territory sales plans to target builders, contractors, manufacturers, retailers, and other key stakeholders.
- Convert qualified leads into active customers and achieve monthly and quarterly sales targets.
- Build a solid customer pipeline and expand market penetration.

Account Management & Customer Success

- Manage the complete customer lifecycle, including onboarding, engagement, repeat business, and long-term retention.
- Build trusted relationships with key decision-makers and increase customer wallet share.
- Identify upselling and cross-selling opportunities by analyzing customer buying behavior.
- Ensure timely collection of receivables and maintain healthy customer accounts.
- Deliver superior customer service through proactive communication and quick issue resolution.





Digital Adoption & Market Intelligence.

- Monitor local market trends, competitor activities, pricing, and customer preferences.
- Share actionable market insights with internal teams to improve product assortment, pricing, and customer experience.

Cross-functional Collaboration

- Coordinate with Supply Chain, Logistics, Credit, Category, Operations, and Product teams to ensure seamless order fulfillment and customer satisfaction.
- Maintain compliance with company policies, sales processes, and regulatory requirements.

Preferred candidate profile

- Bachelor's degree in Business, Marketing, Engineering, Commerce, or a related field.
- 4+ years of experience in B2B Sales.
- Experience in construction materials, building materials, steel, cement, industrial products, FMCG, paints, pipes, electricals, or related industries is preferred.

📌 Relationship Manager - Supply Chain Finance (Bengaluru)
🏢 Forward
📍 Bengaluru