About the Role
We are looking for an experienced Marketing and AI Analyst to support our marketing initiatives across campaign analysis, content marketing, email marketing, research, reporting, and AI-assisted workflows.
The ideal candidate will combine robust analytical ability with hands-on marketing experience and use data and AI tools to improve campaign performance, content quality, and operational efficiency.

Key Responsibilities
Plan, execute, and analyse digital marketing campaigns across email, social media, paid advertising, and websites.
Develop and manage content marketing plans aligned with business and campaign objectives.
Write, edit, and optimise website content, articles, social media posts, newsletters, advertisements, and campaign materials.
Manage email marketing campaigns, including audience segmentation, content development, scheduling, testing, and performance analysis.
Track email metrics such as open rates, click-through rates, conversions, unsubscribes, and deliverability.
Prepare weekly and monthly marketing performance reports.
Monitor traffic, leads,



conversion rates, engagement, customer acquisition costs, and return on advertising spend.
Conduct market, competitor, audience, keyword, and industry research.
Use AI tools for research, content development, campaign planning, personalisation, data analysis, and reporting.
Develop effective prompts and verify the quality and accuracy of AI-generated output.
Identify repetitive marketing activities that can be automated using AI and no-code tools.
Maintain marketing dashboards, campaign trackers, content calendars, and prompt libraries.
Analyse campaign data and provide practical recommendations for improving performance.
Collaborate with internal teams to ensure consistent messaging and accurate campaign information.
Stay informed about developments in AI, content marketing, email marketing, and digital marketing.

Qualifications and Skills
Bachelor’s degree in Marketing, Business, Communi

📌 Marketing Analyst (India)
🏢 Kaamfu
📍 India