We are looking for a product marketing professional to drive positioning, adoption, and growth of Paytms EDC offerings across merchant segments.
Key Responsibilities
- Define product positioning, messaging, and go-to-market strategy for EDC products.
- Work closely with product teams to translate features into clear merchant value propositions.
- Drive launches, campaigns, and adoption strategies for new features and products.
- Partner with sales and distribution teams to enable effective product storytelling
- Use data and customer insights to refine messaging and improve conversion funnels.
- Conduct market research and competitive analysis to identify differentiation opportunities.
Ideal Candidate Profile
- 5 to 8 years of experience in product marketing (fintech / SaaS / payments preferred).
- Strong ability to simplify complex products into clear, compelling narratives.
- Experience working with cross-functional teams (product, sales, analytics)
- Data-driven mindset with strong execution capability
- Strong communication and stakeholder management skills.
Why join us A collaborative output driven program that brings cohesiveness across businesses through technology Improve the average revenue per use by increasing the cross-sell opportunities solid 360 feedback from your peer teams on your support of their goals respect, that is earned, not demanded from your peers and manager.
Compensation:
If you are the right fit, we believe in creating wealth for you with enviable 500 mn+ registered users, 21 mn+ merchants and depth of data in our ecosystem, we are in a unique position to democratize credit for deserving consumers & merchants – and we are committed to to it. India’s largest digital lending story is brewing here. It’s your chance to be a part of the story