Location: Ahmedabad

Team: Marketing

About The Role We're looking for a Product Marketing Manager who can do two things exceptionally well: create content that helps sales close, and run events that build pipeline. You'll sit at the intersection of content, demand gen, and sales enablement — turning our product story into collaterals, campaigns, and experiences that move buyers.

This is a hands-on, high-ownership role. You'll write, design briefs, run webinars, build lead magnets, and use AI/automation to do it all faster.

What You'll Do Content & sales enablement

- Build SDR and sales collateral — pitch decks, one-pagers, email sequences, LinkedIn outreach messages, flyers, and battle cards.
- Craft messaging and positioning that's transparent, sharp, and tuned to each buyer persona.
- Partner with sales to understand what's working in the field and turn it into repeatable assets.

Events

- Plan and run roundtables, webinars, and in-person/virtual events end to end — from concept and speakers to promotion and follow-up.
- Own the event content: invites, decks, landing pages, and post-event nurture.
- Drive attendance and measure pipeline impact.

Lead magnets & demand

- Ideate and build lead magnet tools — calculators, assessments, templates, benchmark reports — that generate and qualify leads.
- Work with design/dev (or build lightweight versions yourself) to ship them.





Automation & AI

- Use Claude, n8n (and similar tools) to automate content production, personalization, and campaign workflows.
- Continuously find ways to do more with less through smart automation.

ABM (nice to have)

- Support account-based marketing programs with targeted content and personalized outreach for priority accounts.

What We're Looking For

- 3-6 years in product marketing, content marketing, or demand gen — ideally in B2B SaaS.
- Strong writer and storyteller who can adapt tone across decks, emails, and social.
- Proven experience organizing events (webinars, roundtables) that drive real outcomes.
- Comfortable building lead magnets and interactive tools.
- Hands-on with AI tools (Claude, ChatGPT) and automation platforms (n8n, Make, Zapier).
- Self-starter who ships fast, iterates, and measures impact.
- Bonus: experience with ABM and working closely with SDR/sales teams.

Tools you'll likely use (good to have)

- AI & automation:Claude, ChatGPT, n8n, Make.com, Zapier
- Design & content:Canva, Figma, Google Slides, Gamma
- Lead magnets / no-code:Outgrow, Typeform, Webflow, Framer
- Events & webinars: Zoom Webinars, Cisco Webex
- CRM & marketing:HubSpot, Salesforce, LinkedIn Sales Navigator, Apollo/Instantly
- Analytics:Google Analytics, Ahrefs

📌 Product Marketing Manager (Ahmedabad)
🏢 Appitsimple Infotek
📍 Ahmedabad