10 Aug
|
Living in a Bubble
|
India
10 Aug
Living in a Bubble
India
About Living In a Bubble
Living in a Bubble (LIAB) is a premium, fast-growing DTC brand building thoughtfully designed campervan and RV accessories for a global community of van-lifers and adventurers. We sell through our own Shopify store and Amazon across Australia, the United States, Canada, and Germany.
We're a small, senior, fully distributed team with a builder culture: we value judgment over hours and ownership over supervision. Our customers make considered, high-intent purchases — so our store rewards rigour and sharp thinking, not experimentation for its own sake.
The Role
We're hiring a senior CRO specialist to own our experimentation program end to end — audit, roadmap, test design, execution oversight, and reporting — working hand in hand with our Shopify developer.
This is a hands-on-strategy role for an autonomous operator. You'll set the roadmap, make the sequencing calls, and run the program without day-to-day management. We want the person who brings the discipline — not one who waits to be told what to test next.
One honest framing before you apply:
we sell premium, high-consideration products, so our conversion rates run structurally lower than the general-ecommerce average — and that's expected, not a problem to be embarrassed about. We measure success against our own trailing baseline, and we value correct, well-powered test calls (including honest "inconclusive" results) over a high count of shipped tests.
What You'll Do
Run full-funnel data, UX, and conversion audits using GA4, Shopify Analytics, session recordings/heatmaps, and Core Web Vitals reporting
Build and continuously refresh a prioritised, 90-day experimentation and A/B testing roadmap as results land
Write transparent, unambiguous technical briefs and wireframes for our Shopify developer — specific enough to build from with zero strategic interpretation required
Own the test cadence end to end: brief the developer, QA the build against your brief, and call each test won, lost, or
📌 Conversion Rate Optimization Specialist- Contract (India)
🏢 Living in a Bubble
📍 India