Digital Marketing & Branding Strategist

? Location: Rajkot, Gujarat

? Experience: 1+ Year

? Employment Type: Full-Time

About The Role

We’re on the lookout for a dynamic and results-driven Digital Marketing & Branding Strategist to help us amplify our digital footprint, drive performance, and shape a compelling brand narrative across online channels. If you thrive in a quick-paced environment where creativity meets data — this role is for you.

What You’ll Do

Plan, launch, and optimise high-performing Meta Ads and Google Ads campaigns — from strategy to execution and ROI analysis.
Design and execute data-backed SEO strategies to boost organic visibility, traffic, and keyword rankings.
Develop and refine cohesive branding strategies that reflect our mission, resonate with our audience, and support business growth.
Measure, analyse, and report on campaign performance using tools like Google Analytics, Meta Ads Manager, and Google Ads — turning insights into action.
Stay ahead of the curve by continuously monitoring industry trends, algorithm updates,



and emerging platforms/technologies.
Collaborate cross-functionally with content creators, designers, and product teams to bring integrated campaigns to life.
Uncover growth opportunities through market and competitor research — identifying new audiences, channels, and tactics.
Own content strategy for digital channels to increase engagement, awareness, and conversion.

What We’re Looking For

Proven experience in Meta Ads and Google Ads — including campaign setup, A/B testing, and performance optimisation.
Strong grasp of SEO best practices (on-page, off-page, technical) and tools like SEMrush, Ahrefs, or similar.
Ability to craft and implement branding strategies that align with business objectives and audience insights.
Comfortable working with Google Analytics and other analytics platforms to derive actionable insights.
Excellent communication and collaboration skills — you’ll be working closely with multiple team

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