Job Title: Digital Marketing Expert (Equity-Based)
Company: Kefilo
Location: Remote (India) / Hybrid (Preferred: Bhubaneswar, Bengaluru, or Hyderabad)
Commitment: Part time (20–25 Hours/Week) | Founding Team | Equity-Based
About Kefilo
Kefilo is building a next-generation NutritionTech company focused on functional nutrition, preventive healthcare, AI-powered personalization, and human transformation.
We are not building just another healthy food delivery brand.
Our vision is to build India's most trusted nutrition ecosystem by combining personalized nutrition, technology, behavioral science, food innovation, and data-driven coaching. Through our flagship 90-Day Transformation Program, we help people achieve measurable health outcomes through structured nutrition, accountability, and lifestyle interventions.
As a Digital Marketing Expert, you will be responsible for building and scaling Kefilo's digital presence, generating qualified leads, optimizing customer acquisition, and creating high-performing growth systems.
Key Responsibilities Performance Marketing
Plan,
execute, and optimize paid campaigns across Meta Ads, Google Ads, LinkedIn Ads, and YouTube Ads.
Manage campaign budgets, audience targeting, A/B testing, retargeting, and conversion optimization.
Improve key metrics such as CAC, ROAS, CTR, CPL, conversion rates, and customer retention.
Growth Marketing
Build end-to-end customer acquisition funnels for the 90-Day Transformation Program, corporate wellness partnerships, and future subscription services.
Develop lead generation strategies using landing pages, lead magnets, webinars, WhatsApp marketing, email automation, and CRM workflows.
Implement referral, affiliate, and loyalty programs to drive sustainable growth.
SEO & Content Distribution
Develop SEO strategies to improve organic visibility and website traffic.
Collaborate with content creators to distribute blogs, videos, reels, podcasts, newsletters, and educational content across mult
📌 Digital marketing expert (India)
🏢 Kefilo
📍 India