Role Description

We are looking for a results-driven PPC Executive to manage paid campaigns across Google Ads and Meta Ads (Facebook & Instagram). The ideal candidate will be responsible for planning, implementing, and optimizing PPC campaigns to drive traffic, generate leads/sales, and maximize ROI.

Key Responsibilities:

✅ Plan, execute, and optimize Google Ads campaigns across Search, Display, Shopping, YouTube, and Performance Max

✅ Drive high-quality lead generation campaigns and improve conversion rates

✅ Manage and scale D2C (Direct-to-Consumer) advertising campaigns to maximize ROAS

✅ Conduct keyword research, competitor analysis, and audience targeting

✅ Set up and manage conversion tracking using Google Analytics and Google Tag Manager

✅ Monitor campaign performance, budgets,



and bidding strategies

✅ Prepare performance reports and provide data-driven recommendations

Requirements:

- Bachelor’s degree in Marketing, Business, or a related field.
- 2-4 years of hands-on experience in running both Google Ads and Meta Ads campaigns.
- Google Ads and Meta Blueprint Certifications (preferred).
- Solid analytical and problem-solving skills.
- Proficiency in using tools like Google Ads, Meta Business Manager, Google Analytics, Tag Manager, and Data Studio.
- Attention to detail, excellent communication, and time management skills.

Job Location: West Delhi

📌 PPC executive (Dwarka)
🏢 Loqal Ai Ventures
📍 Dwarka