Company Description Kitbit is a premium wooden toy brand from India, focused on redefining playtime through imaginative and educational products. As an FSC and BIS certified wooden toy manufacturer, Kitbit designs puzzles, building blocks, and interactive games that foster cognitive development and creativity.

The company is committed to safety and sustainability, using eco-friendly materials that are gentle on both the planet and young hands. Kitbit serves both B2B and B2C markets worldwide, offering tailored solutions for retail partners and individual customers. The team is dedicated to enriching childhoods by creating toys that spark curiosity, nurture young minds, and inspire lifelong learning.

Role Description The Performance Marketing role at Kitbit is a full time, on-site position based in Noida. In this role, the team member will plan, execute, and optimize digital campaigns across channels such as search, social media, and marketplaces to drive customer acquisition and revenue growth.

Daily responsibilities include analyzing campaign performance, managing budgets, conducting A/B tests, and refining targeting strategies for both B2B and B2C audiences. The role involves collaborating with sales, marketing, and creative teams to develop data-driven campaigns,



improve conversion funnels, and enhance brand visibility. The team member will also monitor market trends, track key performance metrics, and prepare reports with actionable insights to support decision-making.

Qualifications

- Strong Communication and Customer Service skills to engage stakeholders, respond to inquiries, and support client relationships.
- Proficiency in Market Research to understand audience behavior, competitive landscape, and emerging trends in the toy and education sectors.
- Experience in Sales and Marketing Strategy to design and implement performance-focused campaigns that drive lead generation and conversions.
- Knowledge of digital advertising platforms (e.g., Google Ads, Meta Ads), analytics tools, and performance metrics.
- Ability to interpret data, create reports, and make recommendations based on campaign results.
- Strong organizational and time-management skills, with the ability to manage multiple campaigns simultaneously.
- Bachelor’s degree in Marketing, Business, or a related field, or equivalent practical experience.
- Experience in e-commerce, D2C brands, or children’s products is an advantage.

📌 Performance Marketing (Noida)
🏢 KitBit
📍 Noida