Position: Performance Marketing Executive (Google Ads)

Location: Nagpur (Work from Office)

Experience: 2–3 Years

Industry Preference: D2C / E-commerce / Nutraceuticals / Wellness

About Cureveda:

Cureveda is a quick-growing D2C wellness brand. We combine the wisdom of Ayurveda with modern science to create effective health and wellness solutions. We are looking for a data-driven Performance Marketing Executive who can manage and optimize Google Ads campaigns to drive customer acquisition and revenue growth.

Key Responsibilities:

- Plan, execute, and manage Google Ads campaigns including Search, Shopping, and Display .
- Execute campaign tests, collect and analyse data, and identify trends to achieve maximum ROI and performance efficiency .
- Track, report, and analyse website analytics, PPC initiatives, and campaign performance .
- Optimize ad copy, creatives, and landing pages to improve conversion rates and campaign effectiveness.
- Conduct ongoing keyword discovery, expansion, and optimization for paid campaigns.
- Work extensively with Google Ads Editor and create campaign upload sheets for efficient campaign management.
- Monitor and analyse competitor marketing strategies to identify opportunities.
- Use analytical tools to track key metrics such as CPC, CPA, ROAS, CTR, and conversion rates .




- Perform daily campaign monitoring and optimization based on performance data.
- Build and execute A/B tests across landing pages and homepage to improve user engagement and conversions.
- Collaborate with the design, product, and content teams to align marketing campaigns with business goals.

Required Skills:

- Strong hands-on experience with Google Ads (Search, Shopping, Display campaigns) .
- Proficiency in Google Analytics and performance tracking tools.
- Advanced Excel / Google Sheets skills for campaign analysis and reporting.
- Strong analytical and data-driven decision-making skills.
- Experience in keyword research, bid optimization, and campaign scaling .
- Good understanding of landing page optimization and conversion rate optimization (CRO) .
- Ability to work in a fast-paced performance marketing environment .

Preferred Qualifications:

- Google Ads Certification is a plus.
- Experience with A/B testing tools and landing page optimization tools .
- Understanding of e-commerce or D2C marketing funnels is preferred.

Experience Required: 2–3 years of hands-on experience in Performance Marketing / Google Ads management.

Note: Nagpur based candidate are preffered.

📌 Performance Marketing (Google Ads) (Nagpur)
🏢 Cureveda
📍 Nagpur