? We're Hiring: Performance Marketing Executive ? Location: Prahlad Nagar, Ahmedabad

? Work Mode: On-site (Office-based)

? Employment Type: Full-Time

? Experience: 1–3 Years We're looking for a passionate and data-driven Performance Marketing Executive with hands-on experience in Mobile App Performance Marketing to join our growing team at The EleFant. «Please apply only if you have experience running Mobile App Install and In-App Conversion/Subscription campaigns using Google Ads and Meta Ads.» ? Key Responsibilities - Plan, launch, and optimize Mobile App Install and In-App Subscription campaigns across Google Ads (App Campaigns, Search, YouTube, Performance Max) and Meta Ads.

- Drive high-quality app installs while maximizing in-app subscription conversions while reducing Customer Acquisition Cost (CAC).
- Monitor and optimize campaign performance based on CPI, CPA, CAC, ROAS, retention, and subscription growth.
- Test and optimize audience segments, creatives, bidding strategies, and campaign structures to improve campaign performance.
- Collaborate with the Creative and Product teams to enhance user acquisition and conversion performance.
- Analyze campaign data using GA4, Firebase, and Meta Ads Manager to generate actionable insights.
- Ensure accurate tracking of app installs, in-app events, and subscription conversions using Firebase, Google Tag Manager (GTM), and Mobile Measurement Platforms (AppsFlyer, Adjust, Branch, etc.).
- Prepare weekly and monthly performance reports with optimization recommendations.
- Stay updated with the latest app marketing trends, platform updates,



and performance marketing best practices. ✅ Required Skills - 1–3 years of hands-on experience in Performance Marketing.
- Robust expertise in Google Ads and Meta Ads.
- Hands-on experience running and optimizing Mobile App Install campaigns is mandatory.
- Experience optimizing campaigns for in-app events such as subscriptions, purchases, registrations, or similar conversion goals is mandatory.
- Good understanding of Firebase, GA4, and Mobile Measurement Platforms (AppsFlyer, Adjust, Branch, Singular, etc.).
- Strong knowledge of app attribution, deep linking, conversion tracking, and event optimization.
- Ability to analyze campaign data and make data-driven optimization decisions.
- Strong understanding of key performance metrics such as CPI, CAC, CPA, CTR, ROAS, LTV, and retention.
- Excellent analytical, communication, and problem-solving skills. ⭐ Preferred Skills - Experience working with subscription-based mobile apps.
- Experience with remarketing and user re-engagement campaigns.
- Knowledge of A/B testing, creative experimentation, and App Store Optimization (ASO).
- Google Ads and Meta Certifications are a plus. ? How to Apply Interested candidates who meet the above requirements can send their resume to: ? [email protected] or DM me directly on LinkedIn.

Subject Line: Performance Marketing Executive – Mobile App Only candidates with relevant Mobile App Performance Marketing experience will be considered. #Hiring #PerformanceMarketing #MobileAppMarketing #AppMarketing #GoogleAds #MetaAds #UserAcquisition #AppGrowth #DigitalMarketing #HiringNow

📌 Performance Marketing Executive (Ahmedabad)
🏢 the EleFant
📍 Ahmedabad