Suroskie is a fast-growing D2C skincare and beauty brand built for the contemporary Indian consumer. We create products that actually work — from tinted moisturizers with SPF to hydrating face mists — and we tell our story through creators who get it. We're a team of builders, beauty nerds, and marketing obsessives who move fast and think big.

New Product Development (NPD) Executive

- Brand: Suroskie
- Reporting to: Directors
- Work Mode: Work from Office
- Office Address: 11/27, Blossom Compound Sahibabad Site 4, Industrial Area, Ghaziabad
- Salary Range: ₹40,000 – ₹50,000 per month

Role Overview The NPD Executive will manage the end-to-end new product development lifecycle for Suroskie. This role blends market insight, product creation, cost control, and cross-functional coordination. The objective is to convert trends and market gaps into commercially viable, on-brand products delivered on time and within defined budgets.

Key Responsibilities

Market Research & Trend Identification

- Conduct market research across offline and online channels.
- Track category trends, ingredients, textures, finishes, and price points.
- Monitor competitor launches, claims, shades, and packaging.
- Identify consumer needs and whitespace opportunities.
- Prepare market insight reports.

Product Conceptualization & Development

- Develop product concepts aligned with brand positioning.




- Create detailed product briefs.
- Coordinate with manufacturers on feasibility, MOQ, and costing.
- Manage sampling and final approvals.

Shade Development & Verification

- Lead shade development and benchmarking.
- Coordinate approvals at lab, pilot, and bulk stages.
- Ensure shade consistency and stability.

Packaging Development & Oversight

- Coordinate primary and secondary packaging.
- Evaluate materials, components, and printing.
- Approve artwork and production samples.

Budgeting, Costing & Commercial Viability

- Work on product costing and margins.
- Monitor cost changes and optimize.

Forecasting & Launch Planning

- Support forecasting and launch timelines.
- Track critical paths.

Cross-Functional Coordination

- Act as link between brand, manufacturers, and supply chain.
- Ensure smooth production handover.

Documentation & Compliance

- Maintain NPD documentation.
- Ensure regulatory compliance.

Skills & Competencies

- Strong cosmetic product development knowledge.
- Experience with manufacturers.
- Detail-oriented and commercially aware.

- Preferred Background

• 2–5 years NPD experience in cosmetics or personal care.
- End-to-end launch exposure preferred.

Send cv with Subject: NPD

Email id: [email protected]

Contact No: (phone hidden)

📌 New Product Development Executive (Ghaziabad)
🏢 Suroskie
📍 Ghaziabad