- Develop and implement the overall marketing and communications strategy for both B2B and B2C business segments.
- Lead global advertising, promotional, and customer acquisition initiatives across digital and traditional channels.
- Manage online marketing campaigns through SEM, Display, Social Media, and other digital platforms.
- Build and execute social media strategies to enhance brand awareness and customer engagement.
- Collaborate with Branding, PR, eCommerce, Sales, and Business Development teams to ensure consistent and effective marketing communication.
- Develop marketing plans for strategic partners, including airports, tourism authorities, banks, and membership programs.
- Support the launch of new markets and business lines with targeted marketing initiatives.
- Oversee website content and ensure all marketing materials align with brand guidelines.
- Monitor campaign performance, analyze results, and optimize marketing effectiveness.
- Manage marketing budgets and lead a high-performing marketing team.
Preferred candidate profile
- Results-oriented professional with strong analytical skills and the ability to develop ROI-driven marketing campaigns.
- Agile and resourceful individual with the ability to translate business objectives into effective marketing initiatives.
- Strong communication and interpersonal skills, with the ability to engage stakeholders at all levels.
- Excellent project, time, and people management skills.
- Ability to work independently as well as collaboratively within a team environment.
- Strong business case development, presentation, and problem-solving skills.
- Proficient in Microsoft Office; knowledge of Photoshop and Adobe InDesign is an added advantage.
- Willingness and flexibility to travel as required.
📌 Marcom Manager (Bengaluru)
🏢 PLAZA PREMIUM LOUNGE
📍 Bengaluru
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