Domain of work

Digital Marketing

- Plan and execute digital marketing campaigns across Google Ads, Meta Ads, LinkedIn, and other platforms.
- Monitor campaign performance and optimize lead quality and return on investment.
- Coordinate with SEO, website, and digital marketing agencies.
- Maintain and update the company website with new products, blogs, case studies, and landing pages.
- Conduct keyword research and competitor analysis.
- Manage Google Search Console and website performance.
- Prepare monthly marketing reports and performance dashboards.

Content & Brand Management
- Plan monthly content calendars for LinkedIn, Instagram, YouTube, and other digital platforms.
- Coordinate with graphic designers and video editors for marketing creatives.
- Develop technical product content, brochures, presentations, company profiles, and case studies.
- Ensure consistent brand identity across all marketing materials.

Lead Management & Sales Coordination
- Monitor leads generated from digital campaigns, exhibitions, websites, emails, and social media.
- Assign and track leads with the sales team.
- Maintain accurate lead records and ensure timely follow-ups.
- Coordinate with customers for initial requirements whenever required.




- Support quotation preparation by coordinating with technical and commercial teams.
- Prepare lead status and conversion reports.

Website & Product Management
- Coordinate current product launches on the website.
- Maintain product information, technical specifications, downloadable catalogs, and inquiry forms.
- Improve website user experience and conversion performance.

Business Development Support
- Conduct market research for new industries and potential customers.
- Identify opportunities in domestic and international markets.
- Support exhibition planning, product launches, and marketing events.
- Build and maintain customer and prospect databases.

Marketing Analytics & MIS
- Prepare weekly and monthly MIS reports.
- Track marketing budgets and campaign performance.
- Measure KPIs including lead generation, conversion rates, website traffic, SEO performance, and social media growth.
- Present performance reports and improvement plans to management.

Cross-functional Coordination
- Coordinate with Sales, Design, Production, Purchase, HR, and Management teams.
- Manage external vendors including digital agencies, printers, photographers, and event partners.
- - Ensure timely execution of marketing projects.

📌 Manager - Marketing (Rajkot)
🏢 SYNCHRO ELECTRICALS
📍 Rajkot