Manager - Copy & Content

Experience: 5 - 8 Years

Location: Mumbai, Maharashtra

Industry: Hospitality | Restaurants | F&B; | Lifestyle

About the Role

Impresario Entertainment & Hospitality Pvt. Ltd. is looking for a creative and strategic Manager - Copy & Content to lead content creation across our portfolio of premium hospitality brands. The ideal candidate is a strong storyteller with expertise in copywriting, content strategy, social media, and digital marketing, capable of building engaging brand narratives across multiple platforms.

Key Responsibilities

- Develop compelling copy for social media, digital campaigns, websites, CRM, menus, packaging, advertising, events, and in-outlet communication.
- Create platform-first content strategies and cutting-edge campaign concepts that drive engagement and business growth.
- Write scripts and develop creative ideas for short-form video content across digital platforms.
- Maintain and evolve the unique brand voice across multiple hospitality brands.
- Manage social media content, captions, community engagement, comments, DMs, and real-time interactions.
- Collaborate with designers, photographers, videographers, brand managers, and external agencies to execute integrated campaigns.
- Proofread and edit all communication to ensure quality, accuracy, and brand consistency.
- Monitor market trends, cultural conversations, and competitor activities to develop relevant and impactful content.




- Analyze audience behavior and optimize content performance based on insights.
- Balance creative excellence with business objectives, stakeholder expectations, and project timelines.

Desired Candidate Profile

- 5+ years of experience in Copywriting, Content Strategy, Content Marketing, or Social Media Management.
- Excellent writing, editing, and proofreading skills.
- Strong understanding of digital marketing, content marketing, and brand communication.
- Experience in conceptualizing integrated marketing campaigns.
- Hands-on experience with short-form video content and scriptwriting.
- Ability to manage multiple brands with distinct communication styles.
- Strong creative thinking, storytelling, and campaign ideation skills.
- Passion for hospitality, food, lifestyle, and consumer brands.

Preferred:

- Experience with Hospitality, F&B;, Lifestyle, Retail, or Consumer Brands.
- Knowledge of SEO, CRM communication, and performance marketing content.

Key Skills Content Strategy, Copywriting, Content Marketing, Creative Writing, Script Writing, Social Media Management, Brand Communication, Digital Storytelling, Creative Strategy, Community Management, Campaign Management, Content Creation, Editing, Proofreading, Brand Management, Consumer Research, Competitor Analysis, Trend Analysis, SEO, CRM Content, Video Content, Hospitality Marketing, Digital Marketing.

Brands

Smoke House Deli | Smoke House Cafe | Prithvi Cafe | The Drawing Room | Goodness to Go | Lucknowee | Aflatoon

📌 Manager - Copy & Content (Mumbai)
🏢 Impresario Handmade Restaurants
📍 Mumbai