Responsibilities Include - Accountable for all content marketing initiatives to drive traffic, engagement, leads, that deliver sales and customer retention. - Collaborates across functions and silos to deliver an effective content marketing strategy and editorial plan to meet the business objectives at the lowest possible cost - This role requires a brand publisher mindset: the create the content our audience is looking for and then to optimize the path to conversion - Editorial requirements include basic SEO understanding, content categorization, and structure, content development, distribution, and measurement. Development of editorial governance so content is consistent with our brand voice, style, and tone. - Channel management of digital content hubs and all supporting social channels including email/newsletter distribution. This person must understand the basic best practices of the main social media channels,
which content and approaches work on each and why - Measurement and optimization of the program will be required on a regular and ongoing basis - Management of all creative resources including designers, writers, and other agency personnel - Integration of content programs with brand campaigns to drive the brand to demand.
Who Can Apply
In short the person joining should be a highly motivated, creative individual with experience and a passion for connecting with current and future customers. That passion should come through as he/she engages with customers on a daily basis, with the ultimate goal of turning fans into customers.
Experience: 0-2 years
Job Location: New Delhi
Job Description
Responsible for managing all SEO activities such as on-page and off-page activities, content strategy, link building and keyword strategy to increase the companys website rankings on all major search networks - Google, Bing, etc - Understanding Google Analytics, Google Webmaster Tools and Bing Webmas
📌 Content Marketer/Internship
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